Ignamind

Logo revamp.

IGNAMIND - "IGNITED MIND" - inspired by Dr. APJ Abdul Kalam's vision of "Ignited Minds: Unleashing the Power Within India", is an initiative by Jeet Gupta.

IGNAMIND is a Social Media Community Platform for obtaining scientifically evidence based Expert guidance in Personal and Self Growth, Relationships, Children, Parenting, Life & Professional Development including Mental Health and Overall Wellness. The app is can be found on GooglePlay and AppStore

*INDIA HAS ONE SUICIDE EVERY FIVE MINUTES*
Lack of accessibility and awareness around seeking mental health support leaves millions of people in India suffering extreme agony and challenges in their daily life, professional careers and not able to achieve their full potential.

 

Logo provided by client;

Design Process and Details

Type Specimens

(left) IGNAMIND App Icon; (right) final logo options in partial colour, full colour, and black & white;

This was one of the options but wasn't taken forward by the client. The name “IGNAMIND” made me think of flames and Faune Alice Savoie felt like a good fit. Done sometime last year, I finally got to use the font and explore its form. 

Namrata Goyal © 2022